How to Prepare for Amazon Prime Day and Get the Best Deals
Published on: Oct 1, 2026
Last updated: Oct 1, 2026 by Sandisiwe Harvey, Payment Content Specialist, English
Amazon Prime Day is one of the biggest online shopping events of the year, but the best deals disappear fast. Lightning Deals sell out in minutes, and prices shift throughout the day, so the shoppers who win Prime Day are the ones who prepare before it starts. This guide walks you through how to prepare, so you can grab the discounts you actually want without the last-minute stress.
When deals move this quickly, the last thing you want is to be typing in your card number during a rushed checkout. That is why many shoppers load up prepaid Amazon credit in advance: it lets you pay online without sharing your bank account or credit card details, set a firm budget before temptation hits, and check out in seconds when a deal drops.
At dundle, an authorized reseller of prepaid cards with over a decade of experience, you can have your Amazon credit delivered instantly by email and be ready the moment the sale goes live.
United Kingdom: Amazon gift card for the UK
United States: Amazon gift card for the US
Canada: Amazon gift card for Canada
Australia: Amazon gift card for Australia
When is the next Amazon Prime Day?
According to updates from the Official Amazon Newsroom, the next event is Prime Big Deal Days on October 6–7, 2026. Early deals often go live in the days beforehand, so it pays to get set up ahead of time.
Prime Day is available in many countries around the world, including the Netherlands, Belgium, the United Kingdom, the United States, Canada and Australia, though the exact dates can vary slightly by country.
What is Amazon Prime Day?
Prime Day is Amazon’s sales event where a huge range of products are discounted for a limited time. First held in 2015, it has become one of the year's biggest shopping events, and Amazon now holds two Prime Day–level events annually. Expect strong discounts on Amazon’s own devices, think Echo, Kindle, Fire and Ring, plus deals from big-name brands across electronics, home, beauty and more. Whatever you’ve had your eye on, these events are often the cheapest time of year to buy it.
Is Prime Day only for Prime members?
Yes, Prime Day deals are exclusive to Amazon Prime members. If you’re not a member, you don’t have to commit long-term to join in: Amazon offers a free 30-day trial, so you can start one timed to the event and simply cancel before it renews if you decide it’s not for you. A full membership also comes with fast free shipping, Prime Video, Amazon Music and more, so you may well want to keep it.
How to get the best deals on Amazon Prime Day
Prime Day can be overwhelming: endless pages, countless discounts and deals that vanish fast. These steps help you cut through the noise and shop smart.
1. Become a Prime member ahead of time
Sort out your membership before the event starts, whether that’s a free trial or a full subscription, so you’re ready the moment deals go live. Setting it up in advance means you won’t miss early-access deals while fumbling with sign-up.
One quick note: in some regions, Amazon doesn’t let you buy a Prime membership directly with a gift card balance, so check your local Amazon terms if that’s your plan.
2. Keep an eye on prices
Amazon adjusts pricing based on demand and stock, so an item can cost more or less at different points in the day. Lightning Deals in particular are time-limited and available in limited quantities. If you spot a genuinely great price on something you want, it’s often best to act, because it may not last.
3. Set deal alerts in the Amazon app
Amazon drops new deals throughout the event, and deal alerts are the easiest way to stay ahead. To set them up:
Open the Amazon Shopping app and tap the Home icon at the bottom of your screen.
Tap “Create deal alerts” under the banner, or search for “deal alerts” and select it.
Find the items on your list and tap “Create alert” next to each one.
Wait for your alerts and grab the deals as they land.
4. Pre-load your budget with an Amazon Gift Card
One of the smartest ways to prepare is to top up your Amazon balance before the sale. Buying an Amazon Gift Card in advance lets you set a firm spending limit, so you shop the deals without blowing your budget, and it means you can check out instantly without entering your bank or card details in the middle of a fast-moving sale. You’ll get your code delivered by email within seconds, and if you collect dundle Coins you can save even more on your next top-up.
Important: Amazon Gift Cards are strictly marketplace-specific and currency-locked under EU Consumer Protection Standards. An Amazon gift card purchased in Euros for Amazon.nl cannot be redeemed on Amazon.co.uk or Amazon.com. Always verify you are purchasing credit for your specific regional store.
5. Watch for early and invite-only deals
Amazon often opens early deals in the days before the main event, and some items are offered as invite-only deals that can sell out quickly. Browse the Prime Day deals page ahead of time, request invites on anything you’re interested in, and be ready to act fast when your window opens.
Shop safely during the Prime Day rush
Big sales events attract scammers. Be wary of “Prime Day” emails, texts or ads that push you to a checkout outside Amazon or ask you to share a gift card code or your login details. Never share your Amazon credit code with anyone, and only enter payment details on trusted, secure checkouts. Paying with prepaid Amazon credit adds a layer of privacy here, since you never expose your bank account or card during the sale itself.
Note that while gift cards keep your banking details private, Amazon accounts remain subject to local Anti-Money Laundering (AML) laws, identity verification, and regional platform fraud checks. If you want to know more, check out these legislations for the United Kingdom, the United States, Canada or Australia.
Make the most of every Prime Day
Prime Day and Prime Big Deal Days are also perfect for getting a head start on holiday shopping, spreading the cost and beating the December rush. A little preparation — sorting your membership, setting your alerts and pre-loading your budget — is the difference between scrambling and shopping with confidence.
Want to get even more out of Amazon? Learn where to buy Amazon Gift Cards, how to send an Amazon Gift Card to someone else, or how to pay using Apple Pay or PayPal. Once your credit lands, here’s how to add a gift card to your Amazon account.
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About the author
Sandisiwe is an award-winning journalist and content creator at dundle, covering English-speaking markets worldwide. Her work has appeared in Daily Maverick and News24. Drawing on her journalism background, she brings rigorous research and editorial care to guides on online payment safety, fraud prevention, and prepaid cards. Based in the Netherlands, she helps consumers make informed decisions and transact securely online.